2019 Guest Lecture at Judge Business School, University of Cambridge, UK | MPhil in Management (MM5) | Organisational Analysis - Session 8 | Dr. Ulf Bosch, Invited Guest Lecturer on Organizational Culture & Change

Bosch, U. (Lecturer), Thomas Roulet (Host)

Activity: Talk or presentation typesPublic lecture/debate/seminar

Description

2019 Guest Lecture at Judge Business School, University of Cambridge, UK | MPhil in Management (MM5) | Organisational Analysis - Session 8 | Dr. Ulf Bosch: Invited Guest Lecture on Organizational Culture & Change | Subjects covered: Organizational change in practical application addressing the questions (1) What is change management? (2) How is change management conceptualized? (3) Why is a change concept and change strategy important? (4) Change cases in practical application? (5) How to methodologically approach change cases? (6) What is a transformation journey? (7) Why are personas so important? (8) How to deploy and operationalize new ways of working? The course build upon the theoretical foundation in Organisational Analysis taught in previous sessions. Based on three practitioner-oriented case studies, the guest lecture focused on the lessons learned, i.e. that organisational change is always about the people side of change, that practitioners need to go for a rigorous and theory-based and data-driven approach with quantifiable outcomes rather than improvisation, that they need to be versatile in terms of pursuing a differentiated change strategy (not one size fit all), that momentum is generated only if the upper echelon / top management team (TMT) stays in the ‘driving seat’ and is pro-activity. Furthermore, the insight, that organisational transformation is based on a change in behavior (short-term) and a shift in mindset (long-term) and is impacted by perceptions and emotions rather than technical rationality.
Period02 Dec 2019
Held at Cambridge Judge Business School, University of Cambridge, United Kingdom
Degree of RecognitionInternational

Keywords

  • Organisational change
  • Digital transformation
  • Resilience
  • Leadership
  • Culture
  • Technology
  • Strategic choice