Journal of Consumer Marketing (Journal)

  • Nripendra P. Rana (Guest editor)
  • Charles, V. (Guest editor)
  • Varsha Jain (Guest editor)

Activity: Publication peer-review and editorial work typesEditorial activity

Description

Special Issue on "Marketing with Anthropomorphised AI: Insights from Consumers"

Guest editors:
Nripendra P. Rana, Vincent Charles, and Varsha Jain
Period23 Dec 2023 → …
Type of journalJournal
ISSN0736-3761
Degree of RecognitionInternational

Keywords

  • Artificial Intelligence
  • Anthropomorphised AI
  • Consumer Behaviour