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What is the Hunza diet? Is it realistic? Why is the Western world so obsessed with it?

Press/Media: Expert Comment

Description

An excerpt  of my chapter from ‘Forgotten Foods: Memories and Recipes from Muslim South Asia’, (edited by Tarana Husain Khan, Claire Chambers, and Siobhan Lambert-Hurley) was published in Scroll India. Scroll India (commonly known as Scroll.in) is an important independent digital news outlet in India known for its rigorous journalism, in-depth reporting, and focus on issues often underrepresented in mainstream media. It plays a significant role in strengthening public discourse by publishing investigative pieces, long-form analysis, and data-driven stories on politics, culture, the economy, and social justice. Scroll is also valued for its commitment to editorial independence and its willingness to scrutinize government actions and public institutions, which makes it a key platform for accountability journalism in the country. Its blend of thoughtful commentary and on-the-ground reporting has helped shape informed public debate and broaden access to quality journalism in India’s digital media landscape.

Period25 Oct 2023

Media coverage

1

Media coverage

  • TitleWhat is the Hunza diet? Is it realistic? Why is the Western world so obsessed with it?
    Media name/outletScroll India
    Country/TerritoryUnited Kingdom
    Date25/10/2023
    DescriptionThe article examines the diverse uses the Hunza narrative was put to, whether it be to construct a travelogue, an ethnography, a recipe-lifestyle guidebook, an organic farming treatise, a yoga-instruction manual or a cinematic spectacle. Furthermore, it will delineate the varying ideological purposes which these narratives served, which ranged from promoting a counter-cultural lifestyle, a puritanical form of Christianity, or to even in one case to demonstrating the superiority of North America over both Asian and communist societies. The paper will come to an understanding of why Hunza and its peoples could be discursively deployed to suit such distinct purposes. Finally, it will account for why even when these North Americans were confronted with some of the harsh realities of life in Hunza they still clung onto notions that Hunza was a veritable Shangri-La.

    Producer/AuthorAshok Malhotra
    URLhttps://scroll.in/article/1057979/what-is-the-hunza-diet-is-it-realistic-why-is-the-western-world-so-obsessed-with-it
    PersonsAshok Malhotra