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Patrick McCole
Professor
- Phone+44 (0)28 9097 4694
- Emailp.mccole@qub.ac.uk
Room 02.005 - Riddel Hall Block 3
United Kingdom
Accepting PhD Students
PhD projects
The Role of Trust in Different Contexts: Online (Re)purchasing Behaviour; The Internet of Things (IoT); Artificial Intelligence (AI) Concepts relating to SMART contexts (consumer adoption, new business models, value co-creation and delivery) E-business, Social CRM, Service Industries, SMEs
Research output per year