A Profile of Adopters and Non-adopters of eCommerce in SME Professional Service Firms

Patrick McCole, E. Ramsey

Research output: Contribution to journalArticlepeer-review

46 Citations (Scopus)
Original languageEnglish
Pages (from-to)36-48
Number of pages13
JournalAustralasian Marketing Journal
Volume13 (1)
Issue number1
Publication statusPublished - Nov 2005

ASJC Scopus subject areas

  • Marketing
  • Economics and Econometrics

Cite this