Branding of AEC firms: Consideration of Drivers, Processes and Associated Concepts as Applied to Construction

E. McKenna, Jason Von Meding, Lukumon Oyedele, J. Spillane, A. Konanahalli

    Research output: Contribution to conferencePaper

    Original languageEnglish
    Pages0-0
    Number of pages1
    Publication statusPublished - Jun 2010
    Event6th International Conference on Innovation in Architecture, Engineering and Construction (AEC) - Pennsylvania State University, Pennsylvania, United States
    Duration: 01 Jun 201001 Jun 2010

    Conference

    Conference6th International Conference on Innovation in Architecture, Engineering and Construction (AEC)
    Country/TerritoryUnited States
    CityPennsylvania
    Period01/06/201001/06/2010

    Cite this