Digital Trust for Competitive Advantage

Ardi Kolah, Thomas LaRock*, Richard Preece*

*Corresponding author for this work

Research output: Other contribution

Abstract

How do you build deeper digital trust to do more, not less, with personal data? What’s the best way to do that? How can you best achieve this through automation, education, awareness, and training? Have you thought how best to demonstrate you’re listening to them and solving their issues/challenges?
Original languageEnglish
TypeWebcast
Media of outputOnline
Publication statusPublished - 30 Sept 2020

Keywords

  • Digital trust
  • Covid-19
  • pandemic
  • data privacy
  • data protection
  • security risks
  • workforce
  • automation
  • education
  • training
  • personal data
  • cybersecurity
  • risk
  • customer data
  • Competitive advantage

ASJC Scopus subject areas

  • General Computer Science

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