Dead Cool is a smoking prevention programme for Year 9 students designed by Cancer Focus NI. It is delivered by teachers and comprises an introductory session followed by four lesson plans and accompanying videos on DVD. It is available as a pack to schools. The programme aims to reduce the number of young people who start smoking and encourage them to challenge those who influence smoking behaviour such as friends, parents, other family members, and explore the impact of direct and indirect cigarette promotion in the media. The aim of this study is to assess the impact of the Dead Cool programme on smoking in Year 9 students and assess whether it may be suitable to test in a larger study.
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- Smoking prevention; Tobacco; Planned behaviour; Schools; Randomised controlled trial