Abstract
Rewiring the thinking on sponsorship
Original language | English |
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Place of Publication | Oxford, England |
Publisher | Routledge |
Number of pages | 350 |
Volume | 1 |
Edition | 1 |
ISBN (Print) | 9780415637893 |
Publication status | Published - 23 Jun 2015 |
Bibliographical note
The book was launched at the House of Illustration with Lord Billimoria. https://www.youtube.com/watch?v=afyb5VnRmZkKeywords
- Business
- selection of a property
- selling a property
- creativity
- ethical issues
- legal principles
- ambush marketing
- CSR
- measurement
- evaluation