Location decision-making of 'creative' industries: the media and computer games sectors in Dublin, Ireland

Enda Murphy, Linda Fox-Rogers, Declan Redmond

Research output: Contribution to journalArticle

18 Citations (Scopus)

Abstract

There has been significant research undertaken examining the “creative class” thesis within the context of the locational preferences of creative workers. However, relatively little attention has been given to the locational preferences of creative companies within the same context. This paper reports on research conducted to qualitatively analyse the location decision making of companies in two creative sectors: media and computer games. We address the role of the so-called “hard” and “soft” factors in company location decision making within the context of the creative class thesis, which suggests that company location is primarily determined by “soft” factors rather than “hard” factors. The study focuses upon “core” creative industries in the media and computer game sectors and utilises interview data with company managers and key elite actors in the sector to investigate the foregoing questions. The results show that “hard” factors are of primary importance for the location decision making in the sectors analysed, but that “soft” factors play quite an important role when “hard” factors are satisfactory in more than one competing city-region.
Original languageEnglish
Pages (from-to)97-113
Number of pages15
JournalGrowth and Change
Volume46
Issue number1
Early online date07 Oct 2014
DOIs
Publication statusPublished - Mar 2015

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