Making Ireland: The ‘Made in Ireland’ trade mark and the delineation of national identity

Robin Adams, Nikolas Glover (Editor), David M. Higgins (Editor)

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)peer-review

1 Citation (Scopus)

Abstract

This chapter explores the efforts of Irish nationalists to define and regulate the national identity of Ireland through the vehicle of country-of-origin trademarking. Specifically, it charts the rise of the Irish Industrial Development Association (IIDA), a voluntary organisation that from 1907 regulated the use of an Irish country-of-origin trademark, styled Déanta i nÉirinn. The chapter begins with an overview of the historical context in which the Déanta i nÉirinn was developed. It then documents the establishment and growth of the Déanta i nÉirinn trademark and its place within the broader Irish industrial development movement. Attention then turns to the Déanta i nÉirinn trademark users, revealing the sectoral and geographical breakdown. By analysing the products that carried the Déanta i nÉirinn trademark, this chapter provides a sketch of Irish identity before independence in the eyes of contemporary consumers. The IIDA also prosecuted non-Irish producers that fraudulently sold goods with Irish connotations. By analysing the defendants in these cases, this chapter provides further insights into Ireland’s brand identity before independence.
Original languageEnglish
Title of host publicationNational brands and global markets: an historical perspective
EditorsNikolas Glover, David M. Higgins
PublisherRoutledge
Chapter3
ISBN (Electronic)9781003166184
ISBN (Print) 9780367754976
Publication statusPublished - 07 Feb 2023

Publication series

NamePerspectives in Economic and Social History
PublisherRoutledge

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