Opportunity and innovation: Synergy within an entrepreneurial approach to marketing

Geoff Simmons, Brychan Thomas, Gary Packham

Research output: Contribution to journalArticlepeer-review

Original languageEnglish
Pages (from-to)63-72
JournalInternational Journal of Entrepreneurship and Innovation
Volume10
Issue number1
DOIs
Publication statusPublished - 2009

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