Reflection of Qualitative Methods: “memoring” fieldwork experience in organisational research with photographs

Mariana Bogdanova

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

The paper is a reflection on the use of photographs in multiple case study research. It explores the crossovers between interpreting visual artefacts, the qualitative approach to case study research in organisations, and the move from cases to theory guided by the grounded theory tenets. The paper proposes an additional use of photographs as a visual method to those in the literature, as a device for data analysis. Photograph-based analysis techniques are explored, using e sequence of individual images and photo collages on case data, moving from interpretation of single to multiple case themes. This makes the case of using photograph analysis as an interpretation device for case research to illuminate theory development.
Original languageEnglish
Title of host publicationBAM 2015 Conference. Proceedings
PublisherBritish Academy of Management
Publication statusPublished - Sep 2015
EventBAM British Academy of Managemend 2015 - Portsmouth, United Kingdom
Duration: 08 Sep 201510 Sep 2015

Conference

ConferenceBAM British Academy of Managemend 2015
CountryUnited Kingdom
CityPortsmouth
Period08/09/201510/09/2015

Keywords

  • Research methodology
  • visual methods
  • Photography
  • Qualitative

Fingerprint Dive into the research topics of 'Reflection of Qualitative Methods: “memoring” fieldwork experience in organisational research with photographs'. Together they form a unique fingerprint.

Cite this