|Title of host publication||Cases in Marketing Management and Strategy|
|Editors||J. Milliken, T. Gallagher|
|Publisher||Marketing Institute of Ireland|
|Publication status||Published - 2000|
Bibliographical noteISBN: 0 9529076 4X
Milliken, J., & Gallagher, A. (2000). Strategic Marketing for Education in a Divided Society. In J. Milliken, & T. Gallagher (Eds.), Cases in Marketing Management and Strategy Marketing Institute of Ireland.