Original language | English |
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Title of host publication | Supply Chain Management and Logistics in a Global Volatile Environment |
Editors | E. Sweeney |
Publisher | Blackhall Publishing |
Pages | 141-154 |
Number of pages | 14 |
Publication status | Published - 2009 |
The Implications of the Service-Dominant (S-D) Logic of Marketing on Supply Chain Management
Sevi Naci, Patrick McCole
Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review