THE TROUBLE WITH EMPLOYER BRANDING

Research output: Chapter in Book/Report/Conference proceeding › Chapter

Original language	English
Title of host publication	Branded Lives
Editors	Matthew Brannan, Cinzia Priloa, Elizabeth Parsons
Publisher	Edward Elgar Publishing Ltd
Publication status	Published - 2011

ISBN: 978 1 84980 092 1
Chapter Number: 5

Cite this

@inbook{ef1971ebaf904dc29ca2d0138e01bb6e,

title = "THE TROUBLE WITH EMPLOYER BRANDING",

author = "Jean Cushen",

note = "ISBN: 978 1 84980 092 1 Chapter Number: 5",

year = "2011",

language = "English",

editor = "Matthew Brannan and Cinzia Priloa and Elizabeth Parsons",

booktitle = "Branded Lives",

publisher = "Edward Elgar Publishing Ltd",

address = "United Kingdom",

}